eCommerce Website Checklist (post launch, web traffic)

Here’s a short list of action items required as soon as your ecommerce site is launched. Don’t forget to:

  1. create/use email addresses on the website domain name (eg.
  2. create a google account (use a gmail email address or email address just for google & bing)
  3. install and test google analytics
  4. create a filtered view in google analytics to correct for referral/referrer spam and valid hostnames
  5. create a google search console (formerly webmaster tools) account
  6. submit the website sitemap through google search console
  7. create a bing webmaster tools account
  8. submit sitemap to bing webmaster tools
  9. add conversion optimization suite to record and view visitor behavior

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