Changes (BIG) to Google SERP’s

Google has made significant changes to its search engine results pages (SERP’s) by extending the lengths of On Page Ranking Factors – specifically page titles and meta descriptions. Page Titles now allow for 70 to 71 characters (previously 50 to 60). Meta Descriptions have been extended up to 100 characters per line and, in some Read more about Changes (BIG) to Google SERP’s[…]

eCommerce Website Checklist (post launch, web traffic)

Here’s a short list of action items required as soon as your ecommerce site is launched. Don’t forget to: create/use email addresses on the website domain name (eg. create a google account (use a gmail email address or email address just for google & bing) install and test google analytics create a filtered view Read more about eCommerce Website Checklist (post launch, web traffic)[…]